Have you seen Cardi B’s new Reebok commercial? She is seen sitting under a hair dryer wearing their athleisure apparel line called the “Meet You There Collection.” Our girl stays true to her Bronx game, accent and swagger in the commercial. “A lot of people always talking about how I talk,” she explains. “I have […]

It’s the first day of Spring, which mean new styles and fashions will be hitting the market.  Model, Eva Marcille, is launching her new line of sunglasses called, “First Ave Eyewear.”  The sunglasses are fun, funky and sassy and are available at http://www.FirstAveEyeWear.com for $69 – $175. We can’t forget that actor and dancer, Teyanna […]

The Answer, the iconic Reebok sneaker created for NBA superstar Allen Iverson is 20 years old and some people very special to him are celebrating it. Designer Melody Ehsani put her own special stamp on a women’s ‘Iverson” and had Allen’s ex-wife, Tawanna (although the two apparently still live together) and his three daughters to […]

This month Reebok Classic and Footaction are celebrating the legacy of the Instapump Fury with their Reebok Fury Pop Up Shop at 125 West 33rd Street in New York City. The Pop Up coincides with Reebok’s partnership with Future, who’s spent the majority of his tour rocking the latest Instapump Fury Overbranded. “I’ve really enjoyed wearing Reebok on my […]

Teyana Taylor's new collaboration with Reebok is a nod to Philly, Allen Iverson and her tomboy style,

After shooting "Alright" and "These Walls" with Colin Tilley last year, Kendrick teams back up with the seasoned director for Reebok's new Classic Leathers commercial.

Reebok and Kendrick Lamar dropped a commercial for the Ventilator Day-Glo sneakers today. Shot on a dark backdrop, the bright sneakers stand out among the crowd,…

  Ever since Reebok‘s moved more into the entertainers sector with their collaborations, they’ve consistently pushed hip-hop culture forward by working with some of its…

Adding on to her “superwoman” status, Alicia Keys has decided to make her foray in to sneaker design. The “Girl On Fire” singer has teamed…